The psychology of office color brings another level of emotion to your design. Color affects the sympathetic nervous system, bringing forth (subconsciously) feelings and emotions in every individual. It’s deeper than just your brand colors and the imaging being displayed in your office. So it is no small wonder that companies and manufacturers are spending huge amounts of money to find the right colors for their products and how they are marketed. Branding and advertising designers have known and applied this theory from the start. It’s called brand immersion.

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