Color significantly impacts the way we work. Sherwin-Williams has debuted its new Colormix® 2024 Commercial Colors collection. Their team of experts has crafted a forecast of hand-selected key commercial colors, weaving them into each palette. Since resimercial design remains a vital part of office design moving forward, these synopses are a hybrid of commercial and residential color stories with fresh insights to revitalize your office design!
Finding your comfort zone is what office design and color will be all about in 2021. As we transition between the home office and the workplace, comfort will take center stage with resimercial design. There are many ideas and concepts for what the post COVID-19 workplace might look like with protection protocols in place, especially in shared spaces.
Creating a branded environment in your office is more than just chairs, desks and technology. It’s about engagement and storytelling. Building your story through environmental design woven into the workplace creates a unique user experience for your staff and your clients. Brand immersion is a strategy that fosters morale, productivity, and a deeper commitment through engagement.
As the year draws to a close, we are excitedly looking forward to the office design trends of 2020. Color, sustainability and inclusiveness will be stealing the limelight this year. We’ve done some research, and we’re now ready to share these industry trend predictions for the coming year:
The 2019 color forecast has been released by Sherwin-Williams. Every color whether alone or combined with others, tells a story. So let’s take a look at how that translates into office design with regards to how personal, aspiring and attainable they are to your industry and your workspace.
Creating a vibrant workplace involves a lot of discussion about aesthetic, functionality and relevance to your particular industry. Every office environment is unique. It can be influenced by the nature of the work performed by your business, the architecture of the building, and the personalities of the people within the space. It’s also impacted by workplace culture and design. With the constant push for talent acquisition, color has become a key player in modern office design. It can greatly influence mood, productivity, office culture, and connectivity.
The collaboration of color is an integral part of creating meaningful workspaces that encourage productive behaviors. Corporate office design has been in a neutral zone for a very long time. Take a look around your office. Are the walls dull and reminiscent of an institutional building rather than a place of dynamic collaboration? Punching up your agility with color is one of the simplest ways to create a culture of innovation.
Branding your office environment gives you a bold canvas upon which to tell your story. It is responsive in a way that white walls and corporate colors can never be. Communication provides a very important element in the dynamic of your marketing, but it doesn’t stop there. Environmental branding provides a very tactile solution to putting your brand and services in front of the staff and clients that enter your workspace. Unused spaces, like stairwells and hallways, can come to life with color, text, and graphics that tell your story. Creatively enforcing your brand message through your interior design can give your workstyle a personality unique to your business or service.
The psychology of office color brings another level of emotion to your design. Color affects the sympathetic nervous system, bringing forth (subconsciously) feelings and emotions in every individual. It’s deeper than just your brand colors and the imaging being displayed in your office. So it is no small wonder that companies and manufacturers are spending huge amounts of money to find the right colors for their products and how they are marketed. Branding and advertising designers have known and applied this theory from the start. It’s called brand immersion.
Engaging the five senses—sight, smell, hearing, taste, and touch—that humans perceive the world can elevate your office design for productivity. Even the best employers, providing the best workplace solutions—ergonomic seating, height-adjustable tables, views to the outdoors, multiple break rooms—may be missing something huge. What about the color of the walls? The smells in the office? The texture of furniture materials?
